In my opinion, you must have a website for your business as it helps you to promote and sell your products and services online and gain more customers who prefer online shopping.
Why you should have a website for your business?
1) FIND CUSTOMERS:
Customers find it much easier to search businesses online as they now browse endlessly on laptops, tablets, and mobile phones to search for anything. A website helps users find businesses and learn about what they have to offer at any time and from any place. Eventually, it supports businesses in growing.
2) BUILD CREDIBILITY:
You can use social media to create a brand identity for your company, but the platform restricts you in terms of design, operation, and technology. Businesses would use a website to gain more versatility, power, branding, and credibility. Eighty-four percent of customers in the United States agree that a business with a website is more trustworthy than one with just a social media profile.
3) GLOBAL PRESENCE:
Having a global presence for your business will help you achieve better growth. Getting a global presence will result in more sales. A well-designed and accessible website can help a business compete more effectively.
4) ACCESSIBLE 24/7:
Having a website gives the potential customers unlimited access to find information regarding your products and services at their comfort level and order them at any time.
5) GAIN COMPETITIVE ADVANTAGE:
Before making a purchase, many customers perform online research. Customers want to know what they’re buying and from whom they’re buying it. You risk losing customers to companies who have already adopted the online marketplace if you don’t have a website. If you’re in direct competition with a website, your competitor has a clear advantage if they are effectively marketing their website. A website can help level the playing field.
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